On the heels of the COVID-19 pandemic, a customer of ours needed to make a series of corporate training videos to teach its 180,000+ person workforce about their new post-coronavirus travel policy. To make their training videos they had two choices: hire a video production company to make “live-action” training videos (videos made with cameras…
You might think that animated videos are best for kids’ TV shows or video games, it actually goes deeper than that, and today law firms of all sizes are turning to animated law firm videos to help them stand out, create emotional connections and be more memorable. Animation is made remotely, so while making live…
Anyone given the option to either read a text-heavy website or get the same info by watching a one-minute video would obviously prefer to watch a video. And with people spending more time at home watching videos, having an explainer video to showcase your products or services is critical for getting your key messages across…
The COVID-19 pandemic has forced marketers to innovate, work with leaner budgets, and adjust to the situation in real-time. And while marketing videos continue being one of the most effective tools in a marketer’s tool belt, the pandemic has changed how businesses can use them. Animated marketing videos, for example, remain a tried-and-true form of…
If you’re looking to reach a targeted audience on Facebook, these 10 Facebook video ad production companies are the best of the best. Some are free tools that leverage templates to make video ads quick and easy, while others are full-service and handle everything for you. Whichever route you head down chances are one of…
If you’re looking to reach a targeted audience on YouTube, these 15 YouTube marketing companies are the absolute best around. The following companies earned their way to be top producers based on six criteria: expertise, communication, services, price, client feedback & customer experience: 1. Sharp Eye Animation Sharp Eye Animation started out as an animated video…
With more people watching videos than ever before, having your own can boost your business unlike any other marketing tool can. In fact, California-based technology company Dropbox, the Kickstarter project Exploding Kittens (the most-backed Kickstarter project of all time) and a ton of other brands can credit much of their success to leaning on video…
The Coronavirus has caused new stresses, new opportunities and new trends in people’s online behavior. We had our own assumptions around what was exactly happening, so we dug deeper. Some of the results were obvious, and some surprised us (and were hilarious!). Below are 15 data-backed trends we found as a result of the Coronavirus:…
“When times are good, you should advertise. When times are bad, you MUST advertise.” As the Coronavirus continues to change communities everywhere, businesses everywhere are pivoting, cutting workforces, and minimizing or eliminating marketing budgets. Business flourishes during and after a slowdown by doing something that may seem counterintuitive: increasing marketing investment. What do businesses wanting…
