Crowdfunding Video Production
Attention spans getting shorter everyday. They’re currently at 8 seconds and tied with a goldfish’s. Having a video that can capture attention while giving the perfect pitch is crucial to success. This is especially true for crowdfunding campaigns, where new campaigns emerge everyday. Video is a powerful tool that quickly gets across important and sometimes complex messages to your audiences.
For many crowdfunding campaigns user-generated videos (think laptop camera recording a founder in his/her living room) are good enough. For those looking for more impact, custom animation is a great option that can drive thrilling results. Exploding Kittens’ explainer video, for example, helped to launch their campaign into crowdfunding history.