Why 70% of Employee Training is Forgotten in 24 Hours — & How Animation Fixes It
Employee training is a cornerstone of corporate success, yet research reveals a startling truth: 70% of employees forget what they learn within 24 hours if no effort is made to reinforce it. This phenomenon, known as the forgetting curve, poses a massive challenge for businesses investing time and money into learning and development (L&D).
But there’s a solution—animation. At Sharp Eye Animation, we’ve seen firsthand how animated training videos can transform retention and engagement. Here’s why employees forget so quickly and how animation fixes it.
Video Script Writing: 7 Brilliant Online Resources
Every time we chat with a potential client to discuss their explainer video project, the first point we always emphasize is the importance of their video script.
In fact the most crucial and time-intensive step in the video production process is usually the script writing stage. Writing a great one is an art-form, and we’ve written about how to get started if you’re feeling lost.
Whether you’re a script writing newbie, or seasoned vet, below are 7 of the most valuable resources that will help you write a kick @$$ video script:
Making the animated video
We’re thrilled to learn that our friends at RepairShopr loved working with us so much that they decided to write a blog post about it! The video is featured on their homepage and has so far has results in 16k views and 3000+ paying customers, according to RepairShopr CEO Robert Reichner. Read the case study here.
In their blog post they share the end-to-end process we went through with them while making the video – from the initial discovery call, to the storyboard and character design (shared below), to the voiceover recording and ultimately to the final cuts we provided them that included different calls-to-action and music options.
Three Considerations When Setting Out To Produce Your First Animated Video
If you’ve never produced an animated video for your business, you may not know where to begin. We hope to make it a bit easier for you by providing the three most important things to consider when setting out to produce your first animated video.
1. The Script
The script is the single most important component that can make or break an animated video. It contains everything that your viewers will hear (through a recorded voiceover), and it should clearly communicate your most important messages. And when it comes to scriptwriting, brevity and eloquence is key.