If you’re looking to reach a targeted audience on Facebook, these 10 Facebook video ad production companies are the best of the best.
Some are free tools that leverage templates to make video ads quick and easy, while others are full-service and handle everything for you. Whichever route you head down chances are one of these services will help you run video ads on Facebook in no time.
The following companies earned their way to be top producers based on six criteria: expertise, communication, services, price, client feedback & overall customer experience:
1. Sharp Eye Animation
Sharp Eye Animation started out as a custom animation and explainer video production studio but has since evolved into a full service video marketing firm whose Facebook video ad campaigns have helped clients across the globe. The founder is ex-Google founder and they’ve won back-to-back (2018 & 2019) MarCom Awards from the Association of Marketing and Communications Professionals (AMCP) for its custom video ads. Starts at $1k USD.
Pros: ex-Google, fully-customizable video ads, cost-effective, highly creative.
Cons: due to the custom nature of the service it takes on a limited number of clients at a time.
2. Tongal
Tongal is a platform that connects businesses with a network of 100,000 writers, directors and production companies (like Sharp Eye Animation). It helps its customers create video ads for a variety of platforms including Facebook. Most basic option starts at $10,000 USD.
Pros: customers can create video ads in a variety of ad formats and work with different creative teams. Easy to work with video ad makers in different countries (great for localized campaigns).
Cons: expensive monthly fee, marketplace-model presents challenges guaranteeing ad campaign performance.
3. VidMob
VidMob is a video creation platform that connects customers with a network of editors, animators and video ad makers. It helps customers produce the full spectrum of video content across every social/digital channel, format, and language. Most basic option starts at $5,000 USD.
Pros: data-driven Facebook video ad campaigns, experience working with large brands.
Cons: high cost, footage quality is said to be poor, auto-bid payment structure is a turnoff for many creators.
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4. Easy Sketch Pro
Easy Sketch Pro is a basic doodle software platform that allows users to make interactive sketch videos. Starts at $37 USD.
Pros: easy-to-use drag/drop user interface, social integrations with Facebook and other social media platforms like Twitter, YouTube, etc.
Cons: limited styles and ad customization options, limited export formats (currently only mp4 available).
5. Animatron
Animatron is an animated video creation platform that lets users make template-based animated Facebook video ads using a drag-and-drop tool. Starts at free.
Pros: cost effective, no video production experience required, decent variety of graphics and walkthrough tutorials.
Cons: Template-based video ads are not fully customizable, little options for scene transitions, user interface can be confusing for users.
6. Moovly
Moovly customers can make videos using images from stock media libraries in combination with your own Facebook video ad assets. Starts at free.
Pros: cost-effective, ideal for basic presentations, users can use live action video (filmed with a camera) in backgrounds.
Cons: Video ads not fully customizable, software can have bugs, not many transition options. Higher learning curve with not much customer support.
7. Shakr
Shakr is a self-serve platform where customers can create their own Facebook video ads using assets from a stock library. Its automated production system lets your company create more personalized Facebook ads at scale. Starts at $200 USD.
Pros: cost-effective, already optimized for mobile devices, can make videos quickly, good customer service.
Cons: Video ads not fully customizable (other companies may have very similar ads), highest video quality is 720p instead of 1080p HD.
8. Social Native
Social Native is a user-generated video creation company powered by artificial intelligence (IBM Watson) that aims to help you create authentic and personalized branded content at scale. Starts at $200 USD.
Pros: cost-effective, already optimized for mobile devices, can make videos quickly, good customer service.
Cons: Video ads not fully customizable (other companies may have very similar ads), highest video quality is 720p instead of 1080p HD.
9. Idomoo
Idomoo is a video marketing platform that offers customer relationship management-based (CRM) companies the ability to make, manage and promote video content. Starts at $200 USD/month.
Pros: cost-effective, already optimized for Facebook, can make videos quickly, video content is personalized at scale.
Cons: Video ads not fully customizable, customer service said to be hit or miss.
10. Captiv8
Captiv8 is a self-service platform that uses artificial intelligence to create facebook video ads at scale. It connect brands to Facebook influencers and video creators. Starts at $5k USD.
Pros: cost-effective, video content optimized for Facebook, access to influencers.
Cons: Video ads not fully customizable, relatively high cost.
Hopefully you found this list helpful, and if you have questions contact us here today.
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