Looking for some video marketing inspiration for your next machine learning or artificial intelligence video? Concepts like machine learning or AI can be tough to explain, but videos help!
To help you get your creative juices flowing for your next video project we’ve gathered the 10 best machine learning videos (and artificial intelligence) of all time.
Check out the 10 best machine learning videos below:
1. Qualcomm’s AI explained in 101 seconds
What it does:
This explainer video provides a high-level overview of what artificial intelligence, machine learning and even deep learning is all in less than two minutes. It even provides two real-world examples and sheds light on what Qualcomm thinks is next for the technology.
Why we like it:
It’s short and visually-appealing, but more importantly it uses on-screen text to reiterate what the voiceover says at key moments. Research found that this results in a much higher retention rate in viewers, when compared only showing visuals, or playing audio. More on the study here.
2. NVIDIA’s DGX vs DIY
What it does:
NVIDIA’s DGX animated explainer video showcases their personal supercomputer that’s purpose built for artificial intelligence.
Why we like it:
NVIDIA has a ton of video content on their YouTube channel, but to us this one is our favorite due to an upbeat background music track and voiceover that brings solid enthusiasm. It’s a great example of how audio can make or break a video.
Questions? We’re here to help.
3. Machine Learning Server Operalization
What it does:
This explainer video highlights Microsoft’s Machine Learning Server, which can be used as a scoring engine for data analytics.
Why we like it:
Simple background music, clean visuals and a well-thought through script makes for a great explainer video that packs in a ton of technical information in just under two-minutes.
4. H2O AI Oxdata
What it does:
H2O AI uses machine learning to help business discover insights from data without needing the need to train machine learning models. This explainer video showcases its capabilities.
Why we like it:
The video follows our classic video script outline: presents a problem, introduces a solution and explains the benefits. Plus it includes a real-world example that makes it even easier for audiences to understand how the product works.
5. RapidMiner
What it does:
RapidMiner uses predictive analytics to help with creation delivery and maintenance.
Why we like it:
This explainer video uses the analogy of a hockey player, making it’s story easy to understand, and memorable. It’s whiteboard-style animation keeps uses focused on visuals, while audio helps drive the message home – all in less than two minutes.
6. SiftScience
What it does:
SiftScience provides a SaaS platform that enables customers to fight fraud with machine learning technology
Why we like it:
Animated fraudster characters compliment the script and voice over well. Different disguises help the user understand the variety of fraudulent activities that are possible without explicitly saying so in the voiceover.
7. Hubspot’s What is Artificial Intelligence (or Machine Learning)?
What it does:
This machine learning video provides a thorough (over six minutes long!) overview on what machine learning is, why we should care and more.
Why we like it:
Nice color schemes, soothing voiceover, and thorough explainer video that can be understood by kids, seniors and pretty much anyone in between. Great use of using practical examples to make it easy to grasp.
8. IBM Watson
What it does:
Explains basic machine learning and artificial intelligence concepts, while weaving in IBM Watson’s key benefits and value proposition.
Why we like it:
Addresses key differences between IBM Watson and other periphery technologies like search engines, while explaining what machine learning, artificial intelligence, deep learning, knowledge graphs, etc. are. It also digs into how Watson works by using examples, and what this would mean for you.
9. Baidu
What it does:
Baidu, aka The Google of China, uses a short animated video to explain their voice-enabled keyboard for Android.
Why we like it:
While not the most visually-stimulating, the onscreen text + visuals (no voiceover) make the video agile enough to send to a prospect in an email, play in a sales meeting or on mute at a tradeshow booth.
Conclusion
In the end, the best machine learning videos are short, have crisp audio and visuals, but most importantly they’re all animated. Plus they use real world examples to bring the technology down to a level than almost anyone can understand.
If you’re looking to create your own marketing video, contact Sharp Eye Animation and learn how our experience in technology can help you achieve your video marketing goals.
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